Juce Fragrance Privacy Policy

This Privacy Policy describes how juce.co.za (the “Site”, “Juce Fragrances,” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site. By continuing to interact with us through this and other platforms (like Instagram, Facebook, and TikTok), you express your consent to the practices described below. Please take a moment to carefully review this Privacy Policy before interacting with the Site or sharing any Personal Information.

Contact

If you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at support@juce.co.za.

In addition, in respect of South Africa, we confirm that Juce Fragrances has appointed an Information Officer who should be copied in your correspondence. The Information Officer’s details are currently as follows:

Name: Juce Fragrances PTY Ltd

Email: support@juce.co.za

Address: Juce Fragrances PTY Ltd

Orphan Street, Cape Town City Centre

Cape Town, Western Cape, 8000, South Africa

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support or when you create an account or make a purchase, such as your Instagram and Facebook handles, and any publicly available information from those profiles. We may also collect your handles and publicly available information on platforms such as Instagram, Facebook, TikTok, and others, which allows us to enhance your experience and personalize what content you see. The additional usage and analysis of this data, in combination with your purchase history and behavior on the Site, helps us tailor our marketing efforts and improve service delivery. In this Privacy Policy, we refer to any information about an identifiable, natural person, which now also includes your social media handles and associated data, as "Personal Information". The specific types and sources of Personal Information we collect include, but are not limited to:

• Device Information: Includes the version of your web browser, IP address, time zone, cookie information, sites or products viewed, search terms, and interaction with the Site.

• Order Information: Includes name, billing address, shipping address, payment information, email address, and phone number. When you visit our Site, we may collect certain information about your device and interactions with our Site. This includes data such as the pages you view, your browsing behavior, and general usage trends. Additionally, if you intend to make a purchase and provide information during the checkout process (even if you don’t complete the purchase), we may collect certain details including your name, shipping and billing addresses, payment details, email address, phone number, and order details. This helps us improve your experience and follow up on potential purchases.

• Social Media Information: Includes Instagram and Facebook handles, and any publicly accessible profile information. We may also collect your social media handles and publicly available information on platforms such as Instagram, Facebook, TikTok, and others, which allows us to enhance your experience and personalize what content you see.

• Customer Support Information: Includes order history, name, shipping address, email address, phone number, browsing habits, and product interest.

• Communications: Any direct messages, chats, or correspondence you have with us may provide us consent to collect more tailored information about your interests, purchases, and behaviors.

• Other Data: From time to time, we may collect data in ways not always specified explicitly, as part of our ongoing efforts to deliver personalized content and enhance your experience. This may include inferred insights such as traits and attributes derived from advanced analytical tools, including AI-based prediction models, which help us better understand your preferences and behavior.

Purposes of Using Personal Information

We use your Personal Information for the following purposes:

• To provide our services to you, process payments, ship and fulfill your orders.

• To analyze customer behavior and market trends through integrated social media and purchase history analysis. We process the information we gather in general terms to improve your experience and our business strategies. This may include, but is not limited to, navigating your browsing behaviors and preferences to optimize the content you encounter—whether next time you visit the Site or through third-party advertising.

• To keep you up to date on new products, services, and offers.

• To remarket and provide targeted advertisements via third-party platforms.

• To manage, improve, and monitor the Site and user experience.

• For legal and regulatory compliance obligations and in the event of any disputes.

• For statistical and market research purposes.

• For any other legitimate business purposes.

• Developing, adjusting, and refining the way we market products to you, including personalized offers based on browsing, purchase history, and inferred interests.

• Providing customer support and ensuing communication, including through platforms like Instagram DMs, emails, or website chats.

• For operational and improvement purposes, general analytics, or other business pursuits to help us continue offering a high-quality service.

• Please note that additional analysis may occur using artificial intelligence to further personalize your experience and interaction.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. Examples include:

• We use Shopify to power our online store.

• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights or where it is necessary to pursue our legitimate business interests or the legitimate interests of a third party to whom the information is supplied.

• When you consent to our cookie policy, complete a purchase or create an account, we may share your Personal Information with advertising partners such as Google Analytics, Facebook, and TikTok to provide you with targeted advertisements or marketing communications.

• We engage various service providers who perform services on our behalf, such as customer support, payment processing, shipping, and email marketing (e.g., DPD, CourierIt). We share only the Personal Information necessary for them to perform these services.

• The integration of your social media information, such as social media handles, enables us to provide a more personalized shopping experience. This information is shared with analytics providers who help us understand customer preferences and buying behaviors.

• Advertisers: We collaborate with advertising and social media platforms to serve targeted ads, conduct profile analysis, and market tailored offers. This could include data sharing with Meta (Facebook), TikTok, and others, based on your interaction, browsing patterns, and inferred preferences.

• Legal Entities: We may have to share your data in compliance with legal requests, subpoenas, or government bodies under the appropriate jurisdiction.

Behavioural Advertising

We may use your Personal Information to provide you with targeted advertisements or marketing communications which we believe may be of interest to you. This may involve using your Personal Information and inferred data obtained through AI technology to provide you with targeted advertisements or marketing communications we believe may be of interest to you. Here are the specifics of how we handle your information in our advertising efforts:

• Data Analytics: We use advanced artificial intelligence (AI) technologies to analyze your interactions with our site and deduce characteristics, preferences, and interests. This may include analyzing your browsing patterns, purchase history, and communications to infer preferences that help us better understand your interests and needs. Such inferred data helps us, and our partners deliver more personalized and relevant advertising content.

• Google Analytics: We utilize Google Analytics to gain insights into how our customers interact with the Site. This service collects data such as frequency of visits, pages viewed, and interactions with ads, which is shared with us.

• Advertising Partners: Information about your use of the Site, your direct inputs, as well as preferences and characteristics inferred by our AI systems, are shared with our advertising partners, including but not limited to Meta (Facebook), Google and TikTok. These platforms use this comprehensive data to display targeted advertisements tailored to both your explicit and inferred interests and preferences, across both our Site and other websites you visit.

• Retargeting Technologies: We employ cookies and similar tracking technologies to monitor your activities and the pages you have visited. Engagement on-site, paired with your broader interaction (e.g., DMs, chat features), can trigger retargeting ads post-visit. These could appear across several platforms (like Instagram, Facebook, or Google), displaying products you might have interest in. This allows us to showcase personalized ads based on your previous interactions with our website. By consenting to our cookies, you permit us to utilize these technologies to deliver content that aligns with your interests across different services and platforms.

• Consent and Preferences: You can manage your preferences and opt-out of receiving targeted ads by adjusting your settings on our site and on platforms like Google, Meta, and TikTok.

Unsubscribing and Opt-Out Options

You can choose to limit certain data use and collection. You can:

• Email: Unsubscribe at any time by clicking the link in the footer of our emails or replying to any message from us with the word “Unsubscribe.”

• Social Media: If you wish to stop receiving communications such as DMs, direct message us on the relevant platform, specifying that you no longer wish to receive any marketing communications.

• General Data Collection Opt-Out: You have the option to opt-out of the tracking or use of cookies on our website by updating your browser or cookie preferences.

Minors

The Site is not intended for use by children under the age of 18 years (or as may be applicable under local data protection laws). We do not intentionally collect Personal Information from children. If you are a legal guardian and suspect that a minor has provided us with Personal Information, please notify us so we can promptly delete it.

Lawful Basis

If you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent.

• The performance of the contract between you and the Site.

• Compliance with our legal obligations.

• To protect your vital interests.

• To perform a task carried out in the public interest.

• For our legitimate interests, which do not override your fundamental rights and freedoms.

Justifiable Basis for Processing

In terms of the Protection of Personal Information Act, we may process your Personal Information one or more of the following justifiable grounds:

• With your informed consent.

• Where it is necessary for the performance of a contract with you.

• To comply with our legal obligations.

• Where it is necessary to protect or pursue your legitimate interests.

• Where it is necessary to pursue our legitimate interests or that of a third party to whom the information is supplied.

Retention

When you place an order through the Site, we will retain your Personal Information for our records for as long as it is strictly necessary to achieve the purpose for which it was collected or subsequently processed, unless:

• Retention of the record is required by law.

• We reasonably require the record for lawful purposes related to our functions or activities.

• Retention of the record is required by a contract between us and you.

• Retention is necessary for historical, statistical, or research purposes.

This can extend beyond your active interaction with us depending on the nature of the relationship. However, all Personal Information will be maintained only for the time necessary to achieve its intended business or legal purpose.

You may request us to delete your Personal Information provided we do not have a justifiable ground upon which to retain it (Email us on support@juce.co.za to request deletion of your personal information). For more information on your right of deletion, please see the ‘Your rights’ section below.

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

If we process your Personal Information in South Africa, we confirm that we do not engage in automated decision-making which results in legal consequences, or which affects you to a substantial degree, which is based solely on the basis of automated processing intended to provide a profile of you, unless the decision has been taken in connection with the conclusion of a contract with you and we have taken appropriate measures to protect your legitimate interests, or the decision is required by law.

With your consent by accepting our cookie policy, completing a purchase or creating an account, we engage in profiling activities based on your browsing behavior, purchase history, and social media interactions to enhance customer experience and provide personalized offers. This may include inferred insights such as traits and attributes derived from advanced analytical tools, including AI-based prediction models.

Applicable Legislation

In South Africa, we may be required to process your Personal Information in terms of various laws. The legislation in terms of which your Personal Information may be required to be processed includes:

• The Income Tax Act;

• The Consumer Protection Act;

• The Financial Intelligence Centre Act; and

• The Value-Added Tax Act.

Cross-Border Transfer of Information

Our business operations extend across various countries. Consequently, your Personal Information, as a user or customer of our Site, may be located outside of South Africa under certain circumstances. When the recipient entity is not governed by laws that ensure a comparable level of protection to South Africa's data protection legislation, we do not guarantee that we can exercise control over such data.

In line with the Protection of Personal Information Act (POPIA) of South Africa, we cannot affirm the level of protection provided by the recipient entity, whether through binding corporate rules or a binding transfer agreement. As such, the transfer of your Personal Information might be subject to risks that include, but are not limited to, the possible lack of enforcement of data protection laws and regulations in recipient countries.

By continuing to use our Site and services, you acknowledge and consent to this international transfer of your Personal Information.

Your Rights

Under South African Law (POPIA)

If we collect and process your Personal Information in South Africa, you have the right to:

• Establish whether we hold Personal Information about you.

• Request access to the Personal Information we hold about you (subject to the provisions of the Promotion of Access to Information Act).

• Request the correction, destruction, or deletion of your Personal Information (but note that we are not obliged to comply with this request).

• Object, in appropriate circumstances, to the processing of your Personal Information.

• Withdraw your consent at any point for data you previously allowed us to collect or process.

• Submit a complaint to the South African Information Regulator regarding alleged interference with the protection of your Personal Information.

• Institute civil proceedings regarding the alleged interference with the protection of your Personal Information.

If you would like to exercise these rights, please contact us through the contact information above.

Further, please be aware that the contact details for the Information Regulator are (at present) as follows:

Physical Address: JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001

Postal Address: P.O Box 31533, Braamfontein, Johannesburg, 2017

Telephone number: +27 (0)10 023-5200

Website: https://inforegulator.org.za/

E-mail: enquiries@inforegulator.org.za

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

Retention

Personal Information is retained for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. This includes data stored in your browser cache and pulled from historical browsing behavior on our Site.

Changes

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons. When changes are made, they will appear here, and the “Last updated” date below will be updated for clarity.

Complaints

If you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority in your jurisdiction. You can contact your local data protection authority, or our supervisory authority here:

South Africa: https://inforegulator.org.za/complaints/

Last updated: 8 October 2024